# Buffer integrations: posts, channels and tags

> Create a scheduled post and create a tag in Buffer. Connect Buffer to the rest of your marketing stack with Tray.ai.

**Canonical page:** https://tray.ai/connectors/buffer-integrations/
**Categories:** Marketing
**Connects through:** HTTP Connector

## Overview

Buffer is a social media scheduling tool for planning, publishing, and measuring posts across channels like Instagram, LinkedIn, X, and TikTok. Tray.ai connects to Buffer through the HTTP Connector, so your workflows can call the Buffer API alongside the rest of your stack.

## Use cases

### Posts

Read and create posts in Buffer from any Tray.ai workflow. The Buffer API covers calls such as create a scheduled post and create a draft post.

- Create a scheduled post
- Create a draft post
- List posts for channels

### Channels

Read channels in Buffer from any Tray.ai workflow. The Buffer API covers calls such as list channels and get a channel.

- List channels
- Get a channel

### Tags

Read, create, update, and delete tags in Buffer from any Tray.ai workflow. The Buffer API covers calls such as list tags and create a tag.

- List tags
- Create a tag
- Update a tag

## Challenges Tray.ai solves

### Keeping Buffer credentials out of logs

A raw API call usually means pasting a key or token into the request, where it ends up in step inputs, logs, and screenshots.

**How Tray.ai helps:** Store Buffer credentials once as a Tray.ai authentication and reference them from the HTTP Connector. Tray.ai masks authentication values in logs, so the secret never shows up in a step's input or output.

### Going from the Buffer API docs to a working call

Translating an example request from API docs into a workflow step means copying the method, URL, headers, and body by hand.

**How Tray.ai helps:** Paste a cURL example from the Buffer API docs into the HTTP Connector and Tray.ai fills in the method, URL, headers, and body for you.

### Handling files and non-JSON responses

Not every API answers in JSON. Some return XML, files, or binary data, or expect a multipart upload.

**How Tray.ai helps:** The HTTP Connector parses JSON and XML responses, returns files you can pass to the next step, and sends multipart form data for uploads.

## Frequently asked questions

### Does Tray.ai connect to Buffer?

Yes. Tray.ai connects to Buffer through the HTTP Connector, which calls the Buffer API directly. Any call the Buffer API documents can run as a step in a Tray.ai workflow.

### How does Tray.ai authenticate with Buffer?

The Buffer API uses a bearer token and OAuth 2.0. You save it once as a Tray.ai authentication, and the HTTP Connector adds it to every request.

### Can I get a dedicated Buffer connector?

Buffer runs through the HTTP Connector rather than a dedicated connector. If your team wants one, the Tray.ai connector SDK can build a dedicated Buffer connector from the Buffer API.

## Learn more

- Intelligent Integration: https://tray.ai/platform/intelligent-ipaas/
- Merlin Agent Builder: https://tray.ai/platform/merlin-agent-builder/
- Agent Gateway for MCP: https://tray.ai/platform/agent-gateway/
- Book a demo: https://tray.ai/contact/