# Influitive integrations

> Start a Tray.ai workflow when Influitive sends “Advocate joined”. Connect Influitive to the rest of your marketing stack with Tray.ai.

**Canonical page:** https://tray.ai/connectors/influitive-integrations/
**Categories:** Marketing
**Connects through:** HTTP Connector

## Overview

Influitive is customer advocacy software that runs a branded AdvocateHub where customers complete challenges, earn points and rewards, and give referrals and reviews. Influitive sends events to a webhook URL, so a Tray.ai workflow can start the moment something happens in Influitive and act on it across the rest of your stack.

## Use cases

### Influitive events

Start a Tray.ai workflow the moment something happens in Influitive. Influitive sends events such as advocate joined and advocate profile updated to a Tray.ai webhook trigger.

- Advocate joined
- Advocate profile updated
- Completed a challenge

## Frequently asked questions

### Does Tray.ai connect to Influitive?

Yes. Influitive sends events to a webhook URL, and a Tray.ai webhook trigger receives them and starts a workflow. Influitive does not offer an API for reading or writing data, so the connection runs one way, from Influitive into Tray.ai.

## Learn more

- Intelligent Integration: https://tray.ai/platform/intelligent-ipaas/
- Merlin Agent Builder: https://tray.ai/platform/merlin-agent-builder/
- Agent Gateway for MCP: https://tray.ai/platform/agent-gateway/
- Book a demo: https://tray.ai/contact/