# La Growth Machine integrations: campaigns

> Update campaign status, create an audience and create or update a lead in La Growth Machine.

**Canonical page:** https://tray.ai/connectors/la-growth-machine-integrations/
**Categories:** Sales
**Connects through:** HTTP Connector

## Overview

La Growth Machine is a sales outreach tool that runs multichannel prospecting campaigns across LinkedIn and email, with lead enrichment and a shared inbox. Tray.ai connects to La Growth Machine through the HTTP Connector, so your workflows can call the La Growth Machine API alongside the rest of your stack.

## Use cases

### Campaigns

Read and update campaigns in La Growth Machine from any Tray.ai workflow. The La Growth Machine API covers calls such as list campaigns and get campaign stats.

- List campaigns
- Get campaign stats
- Update campaign status

### Audiences

Read and create audiences in La Growth Machine from any Tray.ai workflow. The La Growth Machine API covers calls such as list audiences and create an audience.

- List audiences
- Create an audience
- Get audience leads

### Leads

Read, create, and update leads in La Growth Machine from any Tray.ai workflow. The La Growth Machine API covers calls such as create or update a lead and search leads.

- Create or update a lead
- Search leads
- Update lead status

### Messages

Create messages in La Growth Machine from any Tray.ai workflow. The La Growth Machine API covers calls such as send a LinkedIn message and send an email message.

- Send a LinkedIn message
- Send an email message

### Conversations

Read and delete conversations in La Growth Machine from any Tray.ai workflow. The La Growth Machine API covers calls such as search conversations and get conversation messages.

- Search conversations
- Get conversation messages
- Archive a conversation

### Inbox webhooks

Read, create, and delete inbox webhooks in La Growth Machine from any Tray.ai workflow. The La Growth Machine API covers calls such as list inbox webhooks and create an inbox webhook.

- List inbox webhooks
- Create an inbox webhook
- Delete an inbox webhook

## Challenges Tray.ai solves

### Keeping La Growth Machine credentials out of logs

A raw API call usually means pasting a key or token into the request, where it ends up in step inputs, logs, and screenshots.

**How Tray.ai helps:** Store La Growth Machine credentials once as a Tray.ai authentication and reference them from the HTTP Connector. Tray.ai masks authentication values in logs, so the secret never shows up in a step's input or output.

### Going from the La Growth Machine API docs to a working call

Translating an example request from API docs into a workflow step means copying the method, URL, headers, and body by hand.

**How Tray.ai helps:** Paste a cURL example from the La Growth Machine API docs into the HTTP Connector and Tray.ai fills in the method, URL, headers, and body for you.

### Handling files and non-JSON responses

Not every API answers in JSON. Some return XML, files, or binary data, or expect a multipart upload.

**How Tray.ai helps:** The HTTP Connector parses JSON and XML responses, returns files you can pass to the next step, and sends multipart form data for uploads.

## Frequently asked questions

### Does Tray.ai connect to La Growth Machine?

Yes. Tray.ai connects to La Growth Machine through the HTTP Connector, which calls the La Growth Machine API directly. Any call the La Growth Machine API documents can run as a step in a Tray.ai workflow.

### How does Tray.ai authenticate with La Growth Machine?

The La Growth Machine API uses a bearer token and an API key in a request header. You save it once as a Tray.ai authentication, and the HTTP Connector adds it to every request.

### Can I get a dedicated La Growth Machine connector?

La Growth Machine runs through the HTTP Connector rather than a dedicated connector. If your team wants one, the Tray.ai connector SDK can build a dedicated La Growth Machine connector from the La Growth Machine API.

## Learn more

- Intelligent Integration: https://tray.ai/platform/intelligent-ipaas/
- Merlin Agent Builder: https://tray.ai/platform/merlin-agent-builder/
- Agent Gateway for MCP: https://tray.ai/platform/agent-gateway/
- Book a demo: https://tray.ai/contact/