# Simplero integrations: contacts and lists

> Create a contact, create a list and create a product in Simplero. Connect Simplero to the rest of your marketing stack with Tray.ai.

**Canonical page:** https://tray.ai/connectors/simplero-integrations/
**Categories:** Marketing
**Connects through:** HTTP Connector

## Overview

Simplero is an all-in-one platform for course creators and coaches, combining online courses, memberships, email marketing, sales pages, checkout and affiliate programs. Tray.ai connects to Simplero through the HTTP Connector, so your workflows can call the Simplero API alongside the rest of your stack.

## Use cases

### Contacts

Read, create, and update contacts in Simplero from any Tray.ai workflow. The Simplero API covers calls such as list contacts and create a contact.

- List contacts
- Create a contact
- Get a contact

### Lists

Read, create, and update lists in Simplero from any Tray.ai workflow. The Simplero API covers calls such as list lists and create a list.

- List lists
- Create a list
- Update a list

### Products

Read, create, and update products in Simplero from any Tray.ai workflow. The Simplero API covers calls such as list products and get a product.

- List products
- Get a product
- Create a product

### Purchases

Read and delete purchases in Simplero from any Tray.ai workflow. The Simplero API covers calls such as list purchases and get a purchase.

- List purchases
- Get a purchase
- Refund a purchase

### Broadcasts

Read broadcasts in Simplero from any Tray.ai workflow. The Simplero API covers calls such as list email broadcasts and get an email broadcast.

- List email broadcasts
- Get an email broadcast

### Tags

Read, create, and update tags in Simplero from any Tray.ai workflow. The Simplero API covers calls such as list tags and create a tag.

- List tags
- Create a tag
- Update a tag

## Challenges Tray.ai solves

### Keeping Simplero credentials out of logs

A raw API call usually means pasting a key or token into the request, where it ends up in step inputs, logs, and screenshots.

**How Tray.ai helps:** Store Simplero credentials once as a Tray.ai authentication and reference them from the HTTP Connector. Tray.ai masks authentication values in logs, so the secret never shows up in a step's input or output.

### Going from the Simplero API docs to a working call

Translating an example request from API docs into a workflow step means copying the method, URL, headers, and body by hand.

**How Tray.ai helps:** Paste a cURL example from the Simplero API docs into the HTTP Connector and Tray.ai fills in the method, URL, headers, and body for you.

### Handling files and non-JSON responses

Not every API answers in JSON. Some return XML, files, or binary data, or expect a multipart upload.

**How Tray.ai helps:** The HTTP Connector parses JSON and XML responses, returns files you can pass to the next step, and sends multipart form data for uploads.

## Frequently asked questions

### Does Tray.ai connect to Simplero?

Yes. Tray.ai connects to Simplero through the HTTP Connector, which calls the Simplero API directly. Any call the Simplero API documents can run as a step in a Tray.ai workflow.

### How does Tray.ai authenticate with Simplero?

The Simplero API uses basic authentication and an API key in a request header. You save it once as a Tray.ai authentication, and the HTTP Connector adds it to every request.

### Can I get a dedicated Simplero connector?

Simplero runs through the HTTP Connector rather than a dedicated connector. If your team wants one, the Tray.ai connector SDK can build a dedicated Simplero connector from the Simplero API.

## Learn more

- Intelligent Integration: https://tray.ai/platform/intelligent-ipaas/
- Merlin Agent Builder: https://tray.ai/platform/merlin-agent-builder/
- Agent Gateway for MCP: https://tray.ai/platform/agent-gateway/
- Book a demo: https://tray.ai/contact/