LinkedIn integration + automation

LinkedIn Ads is a great platform to engage your target audience, but unlike with other channels, performance marketers can struggle to integrate and automate their LinkedIn Ad campaigns. The Tray Platform empowers users to build custom LinkedIn Ads automation to eliminate the time-consuming manual processes  that often come with campaign management. 

Leave behind static campaigns and reporting. Now, you can make campaign management faster, more efficient, and more dynamic. For example, our platform empowers you to batch upload  audience segments  from your CRM and update them with branching logic to ensure you are consistently promoting the assets that match each prospect’s stage in the customer journey. Additionally, since we can integrate data with any software application, you can analyze the performance of your tactics by pushing data to the reporting tool of your choice. Our platform is flexible enough to automate any use case for LinkedIn Ads automation, so you can focus more time on strategy and analysis, and less on manual updates.

We offer next-level customization with an extensive library of pre-built connectors, data helpers, and custom logic operators. As a result, you can easily build the specific automated workflow that delivers the results you need, more quickly and at scale.

Business users love how user-friendly the Tray Platform is, while power users love how our platform is robust enough to handle even heavy-duty data jobs. And our platform’s elastic, serverless architecture scales with your data needs. With the Tray Platform, you can build out LinkedIn Ads automation even for highly sophisticated use cases. For example, you can create automated workflows to launch new campaigns, update audiences, capture leads from your LinkedIn Lead Gen Forms, and even auto-extract data for your reporting.

Our customers love using automation to execute a variety of sophisticated, multi-step processes. Need to personalize your message and offer based on engagement on another advertising platform? Need to create automated alerting for your  sales reps based on engagement from  target accounts? Does your sales team  need a faster process to automate their first engagement with LinkedIn leads? The Tray Platform is flexible enough to design, build, and automate any use case.

IT and security teams also trust the Tray Platform’s enterprise-grade security, which includes SOC 2 Type 2 certification and compliance with important data privacy regulations such as GDPR, CCPA, and HIPAA.

Integrate and automate LinkedIn with your CRM to maximize sales productivity and close more deals, faster. The Tray Platform empowers you to tightly integrate your social media and professional networking platforms with any sales tool or any other data source to boost win rates, drive sales-marketing alignment, and get the most out of your CRM. 

Now, you can freely flow CRM + LinkedIn data anywhere using powerful automated workflows designed to meet your exact business needs. Need to sync your CRM, ERP, and LinkedIn to streamline the entire customer journey, including approvals, handoffs, and onboarding? Need to flow data from Sales Navigator across your CRM to turbo-charge prospecting and follow-up with hot leads fast? Need to automate lead generation and qualification based on LinkedIn intel? Need to integrate with the LinkedIn Ads API to automate audience targeting and maximize return on ad spend? Need to streamline mission-critical processes including deal desk, sales enablement, and territory management?

It’s never been easier to seamlessly connect your CRM with every tool in your tech stack. Align your social network data with your go-to CRM tools to drive conversions, increase closed-won deals, and boost retention rates. Easily flow lead and customer data anywhere you need to spend less time on manual spreadsheet work and more time on high-level sales strategies that drive ROI.

Now any business user can stand up powerful LinkedIn + Bullhorn integrations in minutes to streamline recruiting and drive alignment. Our low-code platform makes it easy to flow LinkedIn and Bullhorn data across your tech stack to expedite mission-critical processes, such as applicant tracking, bill pay, business intelligence, and reporting. 

Connect LinkedIn and Bullhorn in minutes to unify the teams, systems, and data that support your staffing and recruiting. With the Tray Platform, you can build automated workflows that sync your professional networking job board responses with your Bullhorn instance to streamline recruiting. You can analyze LinkedIn application engagement and other activity to up-level your candidate searches and get the best talent possible. You can even connect LinkedIn, Bullhorn, and any other data source in your stack to reduce manual work and refocus on growing your business.

Now, you can build a single source of truth for your entire revenue organization. Using low-code automation, you can reimagine your billing, recruiting, and onboarding systems to boost efficiency and turbo-charge productivity.