BigCommerce + ShipStation
Automate Order Fulfillment by Integrating BigCommerce with ShipStation
Connect BigCommerce to ShipStation to cut manual order entry, ship faster, and keep customers in the loop.
Why integrate BigCommerce and ShipStation?
BigCommerce captures orders; ShipStation gets them out the door. They're a logical pair for any growing ecommerce operation — but only if they're talking to each other. Without an integration, someone on your team is stuck copying order data between platforms, which means delays, mistakes, and angry customers. Connect the two through tray.ai and the entire order-to-shipment lifecycle runs on its own.
Automate & integrate BigCommerce & ShipStation
Use case
Automatic Order Sync from BigCommerce to ShipStation
When a new order is placed on your BigCommerce store, tray.ai immediately pushes the order details — customer information, line items, shipping preferences, special instructions — into ShipStation for fulfillment. No manual data entry, no batch imports, no missed orders during a flash sale.
Use case
Shipment Tracking Updates Written Back to BigCommerce
Once ShipStation generates a tracking number and marks an order as shipped, tray.ai writes that tracking information back to the BigCommerce order record and triggers a customer notification. Your team doesn't touch it. Customers get accurate carrier and tracking details without having to ask.
Use case
Multi-Channel Order Routing and Prioritization
If you're selling across multiple BigCommerce storefronts or channels, tray.ai can consolidate all incoming orders into ShipStation and apply custom routing rules — flagging expedited orders for priority processing, directing orders from specific regions to the nearest warehouse, or anything else your operation requires. Custom logic can be applied to any field on the order object.
Use case
Inventory Level Sync Between ShipStation and BigCommerce
When ShipStation processes a shipment and reduces on-hand inventory, tray.ai pushes those updated stock levels back to BigCommerce so your product listings reflect actual availability. Overselling is painful for everyone. Keeping both platforms in sync prevents it.
Use case
Order Status Updates for Backorders and Exceptions
Not every order ships on time. When ShipStation flags an exception, delay, or backorder, tray.ai updates the BigCommerce order record and triggers a proactive customer notification — before the customer reaches out to support wondering what happened.
Use case
Automated Returns and Refund Workflow
When a return is initiated in ShipStation, tray.ai creates or updates the corresponding record in BigCommerce, triggers the refund process, and notifies the customer — no manual steps required. Returns are already frustrating for customers; a slow, inconsistent process makes it worse. Return data flowing between both platforms also keeps your reporting accurate.
Use case
New Product and SKU Propagation to ShipStation
When new products or SKUs are added to BigCommerce, tray.ai syncs those product details — weight, dimensions, SKU codes — into ShipStation so they're ready for rate calculation and label generation immediately. No delay between launching a product and being able to fulfill orders for it.
Get started with BigCommerce & ShipStation integration today
BigCommerce & ShipStation Challenges
What challenges are there when working with BigCommerce & ShipStation and how will using Tray.ai help?
Challenge
Keeping Order Statuses Consistent Across Both Platforms
BigCommerce and ShipStation each maintain their own order status workflows, and without an integration they fall out of sync fast — leaving your support team working from incomplete or contradictory information.
How Tray.ai Can Help:
Tray.ai builds bi-directional status sync workflows that map ShipStation fulfillment statuses back to their BigCommerce equivalents in real time, so both platforms reflect the same state for every order.
Challenge
Handling High Order Volumes Without Delays
During peak sales periods, the volume of orders flowing from BigCommerce into ShipStation can overwhelm manual processes, causing fulfillment delays and missed SLAs for expedited orders.
How Tray.ai Can Help:
Tray.ai's automation infrastructure handles high-throughput order events without rate limiting or batch delays, processing each new BigCommerce order the moment it arrives and pushing it to ShipStation instantly, regardless of volume.
Challenge
Mapping Custom Fields and Order Attributes Between Systems
BigCommerce often captures custom order fields — gift messages, special instructions, custom product options — that have no direct equivalent in ShipStation's data model. Manually transferring orders means that information gets lost.
How Tray.ai Can Help:
Tray.ai's data transformation layer lets you map any custom BigCommerce field to a ShipStation custom field, note, or tag, so no order-level detail is dropped as data moves between the two platforms.
Challenge
Managing Multi-Location Inventory and Warehouse Routing
Merchants with multiple fulfillment locations need orders routed to the right warehouse in ShipStation based on inventory availability, shipping zones, or product type. At any real volume, managing that manually isn't workable.
How Tray.ai Can Help:
Tray.ai supports conditional routing logic within integration workflows, letting you evaluate BigCommerce order attributes and dynamically assign the correct ShipStation warehouse or store configuration before fulfillment begins.
Challenge
Reconciling Fulfillment Data for Financial Reporting
Without an automated integration, shipping costs, fulfillment timestamps, and carrier data captured in ShipStation never make it back to BigCommerce consistently — which creates gaps in the data you need for accurate revenue and operations reporting.
How Tray.ai Can Help:
Tray.ai automates the write-back of ShipStation fulfillment data — including shipping cost, carrier, and delivery confirmation — to BigCommerce order records, so your reporting tools always have complete, reconciled data to work from.
Start using our pre-built BigCommerce & ShipStation templates today
Start from scratch or use one of our pre-built BigCommerce & ShipStation templates to quickly solve your most common use cases.
BigCommerce & ShipStation Templates
Find pre-built BigCommerce & ShipStation solutions for common use cases
Template
Sync New BigCommerce Orders to ShipStation in Real Time
This template monitors your BigCommerce store for new orders and instantly creates corresponding shipment records in ShipStation, mapping all customer, product, and shipping preference data automatically.
Steps:
- Trigger fires when a new order is placed or reaches 'Awaiting Fulfillment' status in BigCommerce
- Order data including line items, shipping address, and service level is mapped and transformed
- A new order record is created in ShipStation with all fulfillment-relevant fields populated
Connectors Used: BigCommerce, ShipStation
Template
Write ShipStation Tracking Numbers Back to BigCommerce Orders
When ShipStation marks an order as shipped and assigns a tracking number, this template updates the matching BigCommerce order record with carrier and tracking information and triggers a customer shipment notification.
Steps:
- Trigger fires when an order status changes to 'Shipped' in ShipStation
- Tracking number, carrier name, and ship date are retrieved from the ShipStation order record
- BigCommerce order is updated with tracking details and a shipment notification is sent to the customer
Connectors Used: ShipStation, BigCommerce
Template
Sync Inventory Levels from ShipStation to BigCommerce After Fulfillment
After each shipment is processed in ShipStation, this template recalculates inventory and pushes updated stock quantities to BigCommerce, preventing overselling and keeping product listings accurate.
Steps:
- Trigger fires when a shipment is confirmed in ShipStation
- Fulfilled SKUs and quantities are extracted from the ShipStation shipment record
- BigCommerce product inventory levels are decremented accordingly for each affected SKU
Connectors Used: ShipStation, BigCommerce
Template
Route and Prioritize BigCommerce Orders in ShipStation by Shipping Method
This template applies custom routing logic to incoming BigCommerce orders before sending them to ShipStation, tagging expedited orders for priority handling and standard orders for regular queue processing.
Steps:
- New BigCommerce order triggers the workflow and shipping method is evaluated
- Conditional logic tags the order as 'Priority' or 'Standard' based on selected service level
- Order is created in ShipStation with the appropriate tag and warehouse assignment applied
Connectors Used: BigCommerce, ShipStation
Template
Automate Returns Processing Between ShipStation and BigCommerce
When a return is logged in ShipStation, this template creates a return record in BigCommerce, initiates the refund workflow, and sends a confirmation to the customer — fully automating the returns process.
Steps:
- Trigger fires when a return shipment is received and logged in ShipStation
- A corresponding return or refund record is created or updated in BigCommerce
- Customer refund confirmation is sent and inventory is adjusted for restocked items
Connectors Used: ShipStation, BigCommerce
Template
Push New BigCommerce Products and SKUs to ShipStation
When a new product is published in BigCommerce, this template syncs its weight, dimensions, and SKU data into ShipStation so the item is ready for rate calculation and label printing without manual setup.
Steps:
- Trigger fires when a new product or variant is published in BigCommerce
- Product attributes including weight, dimensions, and SKU are extracted and mapped
- Product record is created or updated in ShipStation with all shipping-relevant details
Connectors Used: BigCommerce, ShipStation