
Connectors / Sales · HTTP Connector
Automate Koncert with Tray.ai
Create a prospect, create a cadence and create a call list in Koncert, and start a workflow when Koncert sends “Call completed”.
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What can you do with Koncert on Tray.ai?
Koncert is a B2B sales engagement platform with AI dialers, multi-channel cadences, a cloud phone and contact data tools for outbound sales teams. Tray.ai connects to Koncert through the HTTP Connector, so your workflows can call the Koncert API alongside the rest of your stack.
- When Koncert sends “Call completed”, log the call outcome on the contact in your CRM.
- Create a prospect in Koncert when marketing hands over a qualified lead from your CRM.
- Add a Do Not Call record in Koncert when a contact opts out through your preference center.
- Assign prospects to a cadence in Koncert when they download a guide from your website.
- Connects through
- HTTP Connector
- Authentication
- OAuth 2.0 or a bearer token
What the Koncert API covers
5 resources and 18 documented actions, each one a call the HTTP Connector can make from a Tray.ai workflow.
Prospects
- List prospects
- Get a prospect
- Create a prospect
- Update a prospect
- Delete a prospect
Cadences
- List cadences
- Create a cadence
- Update a cadence
- Delete a cadence
- Assign prospects to a cadence
Call lists
- Create a call list
- Import prospects
- Delete a call list
Email templates
- List email templates
- Create an email template
- Update an email template
Do Not Call records
- List Do Not Call records
- Add a Do Not Call record
Events Koncert can send to a Tray.ai webhook trigger
- Call completed
Checked against Koncert's own documentation on 2026-10-22
How Tray.ai makes this work
Koncert plugs into the whole Tray.ai platform
Intelligent Integration
Integrate and automate across 6,000+ apps, databases, APIs, and services with visual workflows, error handling, and observability.
Learn more →Agent Builder
Build AI agents that read, write, and take action in Koncert — with guardrails, audit, and human-in-the-loop.
Learn more →Agent Gateway for MCP
Expose Koncert actions as governed MCP tools — observable, rate-limited, authenticated.
Learn more →Tray Helix
Build apps on Koncert data with your AI assistant, then deploy, run, and govern them on Tray.ai.
Learn more →More sales apps on Tray.ai
Dedicated connectors and other apps Tray.ai reaches in the same category. See every sales connector →
Frequently asked questions
What can a Tray.ai workflow do in Koncert?
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The Koncert API documents 18 actions across 5 resources (Prospects, Cadences, Call lists, Email templates, Do Not Call records). For example: List prospects; List cadences; Create a call list. A workflow can make any documented call through the HTTP Connector.
How does Tray.ai authenticate with Koncert?
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The Koncert API uses OAuth 2.0 and a bearer token. You save it once as a Tray.ai authentication, and the HTTP Connector adds it to every request.
Which Koncert events can start a Tray.ai workflow?
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Koncert sends one event to a webhook URL, for example: Call completed. A Tray.ai webhook trigger receives them and starts a workflow.
See Koncert working against your stack.
We'll walk through a tailored demo with your systems plugged in.
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