How we build the platform — connectors, workflows, MCP, and the internals of enterprise integration.

AI agents are exposing the limits of legacy ETL and data pipelines. Learn why scaling AI requires unifying data transformation and orchestration.

Paul Turner

AI is transforming businesses at breakneck speed, but your API gateway could be the bottleneck holding you back. Learn the five critical reasons enterprises need AI Gateways to deliver AI projects faster.

PowerShell automation works well for basic IT tasks, but it struggles at scale. Learn the limitations of PowerShell automation and how modern IT teams overcome them.

Michael Douglas

Gartner states that integration technical debt is crushing IT agility. Learn how modern iPaaS reduces technical debt so IT teams can stop maintaining and start innovating.

Michael Douglas

Tired of manually exporting Intercom data? We’ll show you the fundamentals of the Intercom API, key data types, and how to boost retention and revenue.

Learn how to use Slack’s API to increase collaboration and productivity throughout your organization dramatically. Build Slack apps that help you do more faster.

API integration connects your applications so they can share data automatically. Learn how it works, common patterns, and how to build integrations without writing everything from scratch.

Alistair Russell

Automate streaming event data with ease on the Tray Platform.

Learn best practices around optimizing your task usage for maximum efficiency.

Alexander Assur

Sharing dynamic data amongst a group of workflows that are unique to a specific end-user is easy with Tray Embedded.

Here we explore the "callable lookup" design concept through the lens of an employee directory, where you can search for an employee with a variety of system identifiers.

Niels Fogt

Learn about ADP Workforce Now APIs for HR and payroll. We’ll review application types, popular APIs, and use cases so you can deliver an exceptional employee experience.

Syncing CRM data to downstream systems is table stakes for many SaaS platforms. In this post, we'll show you how to create your own custom Salesforce sync, using Iterable as the example destination.

Niels Fogt

Compare iPaaS vs RPA to understand the key differences between integration platforms and robotic process automation and when each is best for business automation.

Adam White

Learn how to setup a basic workflow alert via Slack for your integration and automation workflows on Tray.

Niels Fogt

Product and engineering leads need embedded integrations to accelerate their integration roadmap and beat the competition. Here’s what you need to know.

In this post we cover how to send workflow error data to your warehouse and build a heads up dashboard to monitor and fix workflow errors with ease.

Niels Fogt

What are webhooks, and more importantly, why does someone like you with expertise in operations, revenue, or marketing, keep hearing about them lately?

Struggling to meet demand for customer integrations? See how savvy services teams are delivering integrations faster, reducing churn, boosting MRR, and more.

Learn the what, why, and how of embedded integration platforms in this beginner’s guide.

Adam White

Learn how to augment your favorite cloud-based data storage tools (like AWS) with automation to craft processes that pipe and analyze data faster.

How do I implement a function in Tray? What about a switch statement? While loops? This blog will walk through how to implement such programming constructs in Tray.

Learn how growth-focused businesses are turning to serverless workflows to achieve their data integration and automation initiatives.

Adam White

If you work in software, API integrations for your product with your customers’ tech stack are no longer a nice-to-have. Your customers expect them.

Adam White

Learn how the surge in demand for automation and integration promotes businesses to adopt a low code digital transformation strategy.

Adam White

Learn the fundamentals of building an ETL data pipeline using the Tray.ai low-code platform. While we use a fake SaaS service as a source and Google BigQuery as our warehouse, the ideas shared are applicable to any data source or warehouse!

Niels Fogt

Anyone who works with business software has heard terms like “API” and “webhooks” thrown around. In this article, we’ll not only cover what APIs are, but we’ll also answer the question: “How do APIs work?”