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Connectors / E-commerce · HTTP Connector
Automate ThriveCart with Tray.ai
Update a customer email and create an affiliate in ThriveCart, and start a workflow when ThriveCart sends “Product purchased”.
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What can you do with ThriveCart on Tray.ai?
ThriveCart is a shopping cart and checkout platform for selling digital products, courses and subscriptions, with order bumps, upsells and a built-in affiliate program. Tray.ai connects to ThriveCart through the HTTP Connector, so your workflows can call the ThriveCart API alongside the rest of your stack.
- When ThriveCart sends “Product purchased”, give the buyer access in your course platform.
- When ThriveCart sends “Recurring payment failed”, add a follow-up task for finance in your CRM.
- When ThriveCart sends “Cart abandoned”, add the shopper to a reminder sequence in your email marketing tool.
- Refund a transaction in ThriveCart when a refund request is approved in your help desk.
- Connects through
- HTTP Connector
- Authentication
- A bearer token or OAuth 2.0
- Base URL
- https://thrivecart.com/api/external
Set it up
Connect ThriveCart to Tray.ai
Each step uses ThriveCart's own API details, from its documentation.
Step 1
Save ThriveCart's API token
Save the token ThriveCart issues as a Tray.ai authentication. The HTTP Client sends it as a bearer token on every call. The token stays out of the workflow and out of the logs.
Step 2
Point the HTTP Client at the API
Add an HTTP Client step and use https://thrivecart.com/api/external as the base URL. Or paste a cURL example from ThriveCart's API docs, and Tray.ai fills in the method, URL, and headers.
Step 3
Start with “List products”
It's one of 17 documented actions, under Products. The response comes back as data the next step can map into your other apps.
Step 4
Start workflows from ThriveCart events
Give ThriveCart the URL of a Tray.ai webhook trigger. “Product purchased” can then start a workflow, and so can 11 other events.
What the ThriveCart API covers
6 resources and 17 documented actions, each one a call the HTTP Connector can make from a Tray.ai workflow. Connecting it takes a few clicks: here's how.
Products
- List products
- Get a product
- Get product pricing
Transactions
- Search transactions
- Refund a transaction
Subscriptions
- Cancel a subscription
- Pause a subscription
- Resume a subscription
Customers
- Get customer information
- Update a customer email
Affiliates
- Search affiliates
- Create an affiliate
- Approve an affiliate
- Reject an affiliate
- Delete an affiliate
Event subscriptions
- Subscribe to an event
- Unsubscribe from an event
Events ThriveCart can send to a Tray.ai webhook trigger
- Product purchased
- Bump offer purchased
- Upsell purchased
- Purchase declined
- Cart abandoned
- Refund issued
- Recurring payment succeeded
- Recurring payment failed
- Subscription cancelled
- Subscription paused
- Affiliate created
- Affiliate commission earned
Checked against ThriveCart's own documentation on 2026-10-22
How Tray.ai makes this work
ThriveCart plugs into the whole Tray.ai platform
Intelligent Integration
Integrate and automate across 9,000+ apps, databases, APIs, and services with visual workflows, error handling, and observability.
Learn more →Agent Builder
Build AI agents that read, write, and take action in ThriveCart — with guardrails, audit, and human-in-the-loop.
Learn more →Agent Gateway for MCP
Expose ThriveCart actions as governed MCP tools — observable, rate-limited, authenticated.
Learn more →Tray Helix
Build apps on ThriveCart data with your AI assistant, then deploy, run, and govern them on Tray.ai.
Learn more →More e-commerce apps on Tray.ai
Dedicated connectors and other apps Tray.ai reaches in the same category. See every e-commerce connector →
Frequently asked questions
What can a Tray.ai workflow do in ThriveCart?
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The ThriveCart API documents 17 actions across 6 resources (Products, Transactions, Subscriptions, Customers, Affiliates, Event subscriptions). For example: List products; Search transactions; Cancel a subscription. A workflow can make any documented call through the HTTP Connector.
How does Tray.ai authenticate with ThriveCart?
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The ThriveCart API uses a bearer token and OAuth 2.0. You save it once as a Tray.ai authentication, and the HTTP Connector adds it to every request.
Which ThriveCart events can start a Tray.ai workflow?
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ThriveCart sends 12 events to a webhook URL, for example: Product purchased; Bump offer purchased; Upsell purchased; Purchase declined; Cart abandoned; Refund issued; Recurring payment succeeded; Recurring payment failed. A Tray.ai webhook trigger receives them and starts a workflow.
See ThriveCart working against your stack.
We'll walk through a tailored demo with your systems plugged in.
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