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Connectors / Marketing · HTTP Connector
Automate AppsFlyer with Tray.ai
AppsFlyer is a mobile measurement platform that attributes app installs and in-app events to the ad campaigns behind them and flags fraudulent traffic.
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What can you do with AppsFlyer on Tray.ai?
AppsFlyer is a mobile measurement platform that attributes app installs and in-app events to the ad campaigns behind them and flags fraudulent traffic. Tray.ai connects to AppsFlyer through the HTTP Connector, so your workflows can call the AppsFlyer API alongside the rest of your stack.
- Get installs report data each day and load campaign attribution into your data warehouse.
- Get blocked installs report data daily and alert the fraud team in your team chat when counts spike.
- Get attributed ad revenue report data each week and share it with finance.
- Connects through
- HTTP Connector
- Authentication
- A bearer token
- Base URL
- https://hq1.appsflyer.com/api/raw-data/export/app
What the AppsFlyer API covers
5 resources and 13 documented actions, each one a call the HTTP Connector can make from a Tray.ai workflow.
Install reports
- Get installs report
- Get organic installs report
- Get uninstalls report
- Get reinstalls report
In-app event reports
- Get in-app events report
- Get organic in-app events report
Retargeting reports
- Get retargeting conversions report
- Get retargeting in-app events report
Ad revenue reports
- Get attributed ad revenue report
- Get organic ad revenue report
Fraud reports
- Get blocked installs report
- Get blocked clicks report
- Get blocked in-app events report
Checked against AppsFlyer's own documentation on 2026-10-22
How Tray.ai makes this work
AppsFlyer plugs into the whole Tray.ai platform
Intelligent Integration
Integrate and automate across 700+ connectors with visual workflows, error handling, and observability.
Learn more →Agent Builder
Build AI agents that read, write, and take action in AppsFlyer — with guardrails, audit, and human-in-the-loop.
Learn more →Agent Gateway for MCP
Expose AppsFlyer actions as governed MCP tools — observable, rate-limited, authenticated.
Learn more →Tray Helix
Build apps on AppsFlyer data with your AI assistant, then deploy, run, and govern them on Tray.ai.
Learn more →More marketing apps on Tray.ai
Dedicated connectors and other apps Tray.ai reaches in the same category. See every marketing connector →
Frequently asked questions
What can a Tray.ai workflow do in AppsFlyer?
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The AppsFlyer API documents 13 actions across 5 resources (Install reports, In-app event reports, Retargeting reports, Ad revenue reports, Fraud reports). For example: Get installs report; Get in-app events report; Get retargeting conversions report. A workflow can make any documented call through the HTTP Connector.
How does Tray.ai authenticate with AppsFlyer?
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The AppsFlyer API uses a bearer token. You save it once as a Tray.ai authentication, and the HTTP Connector adds it to every request.
See AppsFlyer working against your stack.
We'll walk through a tailored demo with your systems plugged in.
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