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Connectors / Marketing · HTTP Connector
Automate Ghost with Tray.ai
Create a post, create a page and create a tag in Ghost, and start a workflow when Ghost sends “Post published”.
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What can you do with Ghost on Tray.ai?
Ghost is an open source publishing platform for blogs, newsletters and paid memberships, used by independent writers and media businesses. Tray.ai connects to Ghost through the HTTP Connector, so your workflows can call the Ghost API alongside the rest of your stack.
- When Ghost sends “Post published”, share the new post in your team chat and on your social channels.
- When Ghost sends “Member added”, create a contact in your CRM with their subscription details.
- Create a member when a customer opts into your newsletter at checkout.
- When Ghost sends “Member deleted”, remove the person from your email marketing lists.
- Connects through
- HTTP Connector
- Authentication
- An API key in a request header
- Base URL
- https://{admin_domain}/ghost/api/admin
Set it up
Connect Ghost to Tray.ai
Each step uses Ghost's own API details, from its documentation.
Step 1
Save Ghost's API key
Save the key as a Tray.ai authentication. The HTTP Client puts it in the request header, read from $.auth. The key stays out of the workflow and out of the logs.
Step 2
Point the HTTP Client at the API
Add an HTTP Client step and use https://{admin_domain}/ghost/api/admin as the base URL. Or paste a cURL example from Ghost's API docs, and Tray.ai fills in the method, URL, and headers.
Step 3
Start with “List posts”
It's one of 23 documented actions, under Posts. The response comes back as data the next step can map into your other apps.
Step 4
Start workflows from Ghost events
Give Ghost the URL of a Tray.ai webhook trigger. “Post published” can then start a workflow, and so can 6 other events.
What the Ghost API covers
6 resources and 23 documented actions, each one a call the HTTP Connector can make from a Tray.ai workflow. Connecting it takes a few clicks: here's how.
Posts
- List posts
- Get a post
- Create a post
- Update a post
- Delete a post
Pages
- List pages
- Create a page
- Update a page
- Delete a page
Members
- List members
- Get a member
- Create a member
- Update a member
Tags
- List tags
- Create a tag
- Update a tag
- Delete a tag
Newsletters
- List newsletters
- Create a newsletter
- Update a newsletter
Offers
- List offers
- Create an offer
- Update an offer
Events Ghost can send to a Tray.ai webhook trigger
- Post published
- Post updated
- Page published
- Member added
- Member updated
- Member deleted
- Tag added
Checked against Ghost's own documentation on 2026-10-22
How Tray.ai makes this work
Ghost plugs into the whole Tray.ai platform
Intelligent Integration
Integrate and automate across 9,000+ apps, databases, APIs, and services with visual workflows, error handling, and observability.
Learn more →Agent Builder
Build AI agents that read, write, and take action in Ghost — with guardrails, audit, and human-in-the-loop.
Learn more →Agent Gateway for MCP
Expose Ghost actions as governed MCP tools — observable, rate-limited, authenticated.
Learn more →Tray Helix
Build apps on Ghost data with your AI assistant, then deploy, run, and govern them on Tray.ai.
Learn more →More marketing apps on Tray.ai
Dedicated connectors and other apps Tray.ai reaches in the same category. See every marketing connector →
Frequently asked questions
What can a Tray.ai workflow do in Ghost?
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The Ghost API documents 23 actions across 6 resources (Posts, Pages, Members, Tags, Newsletters, Offers). For example: List posts; List pages; List members. A workflow can make any documented call through the HTTP Connector.
How does Tray.ai authenticate with Ghost?
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The Ghost API uses an API key in a request header. You save it once as a Tray.ai authentication, and the HTTP Connector adds it to every request.
Which Ghost events can start a Tray.ai workflow?
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Ghost sends 7 events to a webhook URL, for example: Post published; Post updated; Page published; Member added; Member updated; Member deleted; Tag added. A Tray.ai webhook trigger receives them and starts a workflow.
See Ghost working against your stack.
We'll walk through a tailored demo with your systems plugged in.
Thanks — someone from our team will be in touch soon.