.DkNUKaKx_ZLAT4m.webp?dpl=dpl_Bskb6YfGA35nxt3AsRGGeePH9qRJ){kind=small}
Connectors / Marketing · HTTP Connector
Automate BigMailer with Tray.ai
Create a contact, create a list and create a segment in BigMailer, and start a workflow when BigMailer sends “Email bounced”.
Thanks — someone from our team will be in touch soon.
What can you do with BigMailer on Tray.ai?
BigMailer is an email marketing tool that sends through Amazon SES, built for managing campaigns, lists and templates across multiple brands. Tray.ai connects to BigMailer through the HTTP Connector, so your workflows can call the BigMailer API alongside the rest of your stack.
- When BigMailer sends “Contact unsubscribed”, update the contact's email preferences in your CRM.
- When BigMailer sends “Email bounced”, flag the address on the matching record in your CRM.
- Send a transactional email with the receipt each time an order is paid in your billing system.
- Upsert a contact for every new customer in your CRM so marketing lists stay current.
- Connects through
- HTTP Connector
- Authentication
- An API key in a request header
- Base URL
- https://api.bigmailer.io
Set it up
Connect BigMailer to Tray.ai
Each step uses BigMailer's own API details, from its documentation.
Step 1
Save BigMailer's API key
Save the key as a Tray.ai authentication. The HTTP Client puts it in the request header, read from $.auth. The key stays out of the workflow and out of the logs.
Step 2
Point the HTTP Client at the API
Add an HTTP Client step and use https://api.bigmailer.io as the base URL. Or paste a cURL example from BigMailer's API docs, and Tray.ai fills in the method, URL, and headers.
Step 3
Start with “List contacts”
It's one of 22 documented actions, under Contacts. The response comes back as data the next step can map into your other apps.
Step 4
Start workflows from BigMailer events
Give BigMailer the URL of a Tray.ai webhook trigger. “Email bounced” can then start a workflow, and so can 4 other events.
What the BigMailer API covers
6 resources and 22 documented actions, each one a call the HTTP Connector can make from a Tray.ai workflow. Connecting it takes a few clicks: here's how.
Contacts
- List contacts
- Create a contact
- Upsert a contact
- Update a contact
- Delete a contact
Lists
- List lists
- Create a list
- Update a list
- Delete a list
Segments
- List segments
- Create a segment
- Update a segment
- Delete a segment
Bulk campaigns
- List bulk campaigns
- Create a bulk campaign
- Update a bulk campaign
Transactional campaigns
- Create a transactional campaign
- Send a transactional email
Templates
- List templates
- Create a template
- Update a template
- Delete a template
Events BigMailer can send to a Tray.ai webhook trigger
- Email bounced
- Link clicked
- Complaint received
- Email opened
- Contact unsubscribed
Checked against BigMailer's own documentation on 2026-10-22
How Tray.ai makes this work
BigMailer plugs into the whole Tray.ai platform
Intelligent Integration
Integrate and automate across 6,000+ apps, databases, APIs, and services with visual workflows, error handling, and observability.
Learn more →Agent Builder
Build AI agents that read, write, and take action in BigMailer — with guardrails, audit, and human-in-the-loop.
Learn more →Agent Gateway for MCP
Expose BigMailer actions as governed MCP tools — observable, rate-limited, authenticated.
Learn more →Tray Helix
Build apps on BigMailer data with your AI assistant, then deploy, run, and govern them on Tray.ai.
Learn more →More marketing apps on Tray.ai
Dedicated connectors and other apps Tray.ai reaches in the same category. See every marketing connector →
Frequently asked questions
What can a Tray.ai workflow do in BigMailer?
+
The BigMailer API documents 22 actions across 6 resources (Contacts, Lists, Segments, Bulk campaigns, Transactional campaigns, Templates). For example: List contacts; List lists; List segments. A workflow can make any documented call through the HTTP Connector.
How does Tray.ai authenticate with BigMailer?
+
The BigMailer API uses an API key in a request header. You save it once as a Tray.ai authentication, and the HTTP Connector adds it to every request.
Which BigMailer events can start a Tray.ai workflow?
+
BigMailer sends 5 events to a webhook URL, for example: Email bounced; Link clicked; Complaint received; Email opened; Contact unsubscribed. A Tray.ai webhook trigger receives them and starts a workflow.
See BigMailer working against your stack.
We'll walk through a tailored demo with your systems plugged in.
Thanks — someone from our team will be in touch soon.