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Connectors / Marketing · HTTP Connector
Automate Blotato with Tray.ai
Create a post, update a scheduled post and create a visual in Blotato. Connect Blotato to the rest of your marketing stack with Tray.ai.
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What can you do with Blotato on Tray.ai?
Blotato is a social media tool that creates AI visuals and videos, repurposes source content, and schedules posts across Instagram, TikTok, LinkedIn, YouTube and other networks. Tray.ai connects to Blotato through the HTTP Connector, so your workflows can call the Blotato API alongside the rest of your stack.
- Create a post on your social accounts each time a new article goes live in your content system.
- Get post analytics every week and add the numbers to your marketing reporting sheet.
- Connects through
- HTTP Connector
- Authentication
- An API key in a request header
- Base URL
- https://backend.blotato.com/v2
Set it up
Connect Blotato to Tray.ai
Each step uses Blotato's own API details, from its documentation.
Step 1
Save Blotato's API key
Save the key as a Tray.ai authentication. The HTTP Client puts it in the request header, read from $.auth. The key stays out of the workflow and out of the logs.
Step 2
Point the HTTP Client at the API
Add an HTTP Client step and use https://backend.blotato.com/v2 as the base URL. Or paste a cURL example from Blotato's API docs, and Tray.ai fills in the method, URL, and headers.
Step 3
Start with “List posts”
It's one of 21 documented actions, under Posts. The response comes back as data the next step can map into your other apps.
Step 4
Hand it to an AI agent
Wrap “Create a post” and “Get a post's status” in workflows, and Tray.ai's Agent Gateway for MCP publishes them as governed tools Claude and other AI agents can call.
What the Blotato API covers
6 resources and 21 documented actions, each one a call the HTTP Connector can make from a Tray.ai workflow. Connecting it takes a few clicks: here's how.
Posts
- Create a post
- List posts
- Get a post's status
- Get post analytics
Scheduled posts
- List scheduled posts
- Update a scheduled post
- Delete a scheduled post
Visuals
- List visual templates
- Create a visual
- Get a visual's status
- Delete a visual
Comments
- List comments
- Get a comment
- Post a comment
Messages
- List conversations
- List messages
- Send a message
DM automations
- List automations
- Create an automation
- Update an automation
- Archive an automation
Checked against Blotato's own documentation on 2026-10-22
How Tray.ai makes this work
Blotato plugs into the whole Tray.ai platform
Intelligent Integration
Integrate and automate across 6,000+ apps, databases, APIs, and services with visual workflows, error handling, and observability.
Learn more →Agent Builder
Build AI agents that read, write, and take action in Blotato — with guardrails, audit, and human-in-the-loop.
Learn more →Agent Gateway for MCP
Expose Blotato actions as governed MCP tools — observable, rate-limited, authenticated.
Learn more →Tray Helix
Build apps on Blotato data with your AI assistant, then deploy, run, and govern them on Tray.ai.
Learn more →More marketing apps on Tray.ai
Dedicated connectors and other apps Tray.ai reaches in the same category. See every marketing connector →
Frequently asked questions
What can a Tray.ai workflow do in Blotato?
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The Blotato API documents 21 actions across 6 resources (Posts, Scheduled posts, Visuals, Comments, Messages, DM automations). For example: Create a post; List scheduled posts; List visual templates. A workflow can make any documented call through the HTTP Connector.
How does Tray.ai authenticate with Blotato?
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The Blotato API uses an API key in a request header. You save it once as a Tray.ai authentication, and the HTTP Connector adds it to every request.
See Blotato working against your stack.
We'll walk through a tailored demo with your systems plugged in.
Thanks — someone from our team will be in touch soon.